An Innovative Business Concept: Cat Cafes

Aiden Sookdin, Author, The Minimum Wage Millionaire, 22 Feb. 2016

Tags: innovative business, business ideas, cat cafes, coffee shop, new business opportunities

We bring to your attention today a completely innovative concept, which was initiated in Japan back in 1998, but has just recently been promoted in other parts of the world: cat cafés. These types of cafés offer a relaxing atmosphere where customers can unwind and play with some cats while enjoying a nice cup of coffee or tea.

Cats are well-known for their healing and stress-relieving powers, so it would make perfect sense that they would also be the best companions for animal-lovers who want to relax after a long day of work.
Cat cafés are basically typical coffee shops serving various hot and cold beverages and snacks, with the only exception that they also offer a bonus: the possibility to pet a purring cat while reading a good book and enjoying a tasty cup of coffee.
This type of business is very popular in Japan, where strict hygiene and animal welfare rules are observed, in order to ensure that the cats aren’t stressed out or bothered excessively by customers. But now the first cat café has opened in London, making way for new customers and new business opportunities for animal lovers everywhere.
Most of the customers come here because they don’t have a pet at home, but wish to feel the warmth of a loving animal. These cafés provide a whole new customer experience, a completely different way to unwind and end a tiresome day.
What do you think about this innovative business concept?

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